Clever Underwear is just that, clever with its fun and lively colored prints of thongs for men, briefs for men, boxer briefs for men. The Clever brand's Latin origin shows with bright and fun colors. One looks at Clevers color palette and one imagines a carnival in the streets of Medellin, Colombia.
The fabrics and fit of the Clever brand are what have made this brand a solid player in the men's underwear industry for so long. Started in Colombia by a photographer/graphic designer back in the mid-1980s, Clever is now a well-known men's underwear brand among those who know men's underwear.
Clever has been known to use prints of monkeys, frogs, giraffes and other "clever" and fun things to adorn their great line.